The best HubSpot alternatives
If HubSpot does not fit your budget, language or WhatsApp workflow, these are the options worth a look, with data verified in July 2026.
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About HubSpot
HubSpot is the best-known all-in-one CRM on the market and a common entry point thanks to its free tools for up to 2 users, with an interface in Spanish and Portuguese.
For teams in Latin America and Spain it makes sense when you want a platform that grows from free tools into sales, marketing, and service in one place. Just keep in mind: the jump to the Professional plans comes with a steep cost and a mandatory onboarding fee.
HubSpot pros
- A genuinely free plan for up to 2 users, with no time limit
- Sales Hub Starter from USD 7 per user per month with annual billing (promotional price; list price USD 15)
- All-in-one platform: email, automations, pipelines, reporting, and a public API
- Interface in Spanish and Portuguese
HubSpot cons
- Sales Hub Professional requires a mandatory one-time onboarding fee of USD 1,500 (USD 3,500 on Enterprise)
- The price jump from Starter to Professional is steep: from USD 7 to USD 90 per user per month
- The native WhatsApp inbox only arrives with Marketing or Service Hub Professional or higher
HubSpot alternatives
Pipedrive
Via integrationVisual pipeline CRM for sales teams
Price from: USD 14 per seat/month
Zoho CRM
Via integrationFull-featured CRM at an affordable price
Price from: USD 14 per seat/month
monday CRM
Via integrationVisual CRM built on the monday platform
Price from: USD 12 per seat/month
Freshsales
NativeCRM with built-in AI and WhatsApp
Price from: USD 9 per seat/month
Close
Via integrationCRM built for outbound sales and calling
Price from: USD 9 per seat/month
noCRM.io
Via integrationLead management without the busywork
Price from: USD 12 per seat/month
Clientify
NativeCRM and marketing with WhatsApp for LATAM and Spain
Price from: USD 39 per account/month
Kommo
NativeConversational CRM with official WhatsApp on every plan
Price from: USD 15 per seat/month
Salesforce
Via integrationThe enterprise CRM benchmark
Price from: USD 25 per seat/month
Whaticket
NativeMulti-agent WhatsApp inbox with chatbot
Price from: USD 39.20 per account/month
ManyContacts
NativeMulti-agent WhatsApp with sales funnels
Price from: USD 53 per account/month
Simla.com
NativeMessaging CRM on the official WhatsApp API
Price from: USD 79.20 per account/month
Frequently asked questions about HubSpot
›How much does HubSpot cost?
HubSpot has free tools for up to 2 users. Sales Hub Starter costs USD 7 per user per month with annual billing (current promotion; list price is USD 15), Professional USD 90, and Enterprise USD 150. Professional also adds a mandatory one-time onboarding fee of USD 1,500.
›Does HubSpot integrate with WhatsApp?
Yes, but the native WhatsApp inbox is only available with Marketing Hub or Service Hub Professional or higher. On any plan, even the free one, you can connect WhatsApp through third-party marketplace integrations.
›Does HubSpot have a free plan?
Yes. HubSpot offers free CRM tools for up to 2 users with no time limit, making it one of the simplest ways to get started with a CRM without paying.